PetSeva Privacy Policy
Privacy Policy
PET SEVA (“PetSeva”, “we”, “us” or “our”) is the author and publisher of the www.petseva.com (website) and committed to protecting the privacy and security of your Personal Information (defined below).
On this platform, we provide digital and diagnostic solutions for all types of veterinary needs such as clinical and preventive veterinary services, appointment booking services and diagnostic services. Online platform allows licensed veterinarians (“Vets”) to provide veterinary consultations to owners (“Clients”) of pets, service animals and farm and ranch animals (referred to as “Pets”). Both Vet practitioners and Clients will be referred to as “user”, “you” or “your” throughout this Privacy Policy.
This privacy policy describes how PetSeva collect, use, share or otherwise process your personal information through our PetSeva website www.petseva.com and its progressive web application (hereinafter referred to as “Platform”). It applies to any Personal Information that is collected by us, whether it is collected in person, over the telephone, in writing, electronically via email messages that link to this Privacy Policy, or via your use of our website, mobile applications or social media pages (each referred to as a “Site”) on which this Privacy Policy appears.
For the purpose of this Privacy Policy, “Personal Information” means any information about an identifiable individual, in accordance with applicable privacy and data protection laws. Aggregated, de-identified or anonymous information that does not identify an individual is not considered to be Personal Information.
By using the Site or otherwise providing us with your Personal Information, you consent to our collection, use and disclosure of your Personal Information in accordance with the terms of this Privacy Policy. This Privacy Policy should be read together with our Terms of Use , which incorporates this Privacy Policy by reference. If you do not agree with this Privacy Policy or our Terms of Use, please do not access or use our Site.
We encourage you to read this Privacy Policy carefully, and to watch for and read any updates that might be made from time to time, as explained below under “Changes to this Privacy Policy”. Your continued use of the Site or provision of Personal Information to us, after we post or communicate a change to the Privacy Policy signifies your consent to the revised Privacy Policy.
1. Collection of your information
a. Personal Information You Provide
We collect Personal Information that you voluntarily provide to us in order to use our services. This Personal Information is collected for the purpose of providing you with the services you request or choose to interact with and responding to inquiries you make, as described below.
For Clients – we collect the following Personal Information when you register an account on our Site: first and last names; residential address; email address(es); mobile phone number(s); details about your Pet.
For Vets – we collect the following information when you subscribe to our service and post your listing on your Site. This information largely consists of business contact information, which may not constitute “Personal Information” under applicable privacy laws: first and last names; veterinary council registration information; educational details; awards and acheivements; specialized skills attained; veterinary clinic information; business mailing address; business website address; business email address(es); business phone number(s); mobile phone number.
In addition to the above, we may collect additional Personal Information in the following circumstances:
- Customer Service: We will collect any Personal Information you choose to provide when engaging with our customer service for the purposes of responding to your inquiry or resolving your issue.
- Marketing Communications & Email Correspondence: When there is a separate sign-up for marketing communications, we may ask for your contact information such as your name and email address. We may also collect Personal Information if you choose to disclose it in your email correspondence with us.
b. Payment information
Payment Information for Clients: PetSeva does not collect payment information from Clients. All Patient payments are made through our third-party payment processor, Razorpay, and all payment information will be processed in accordance with Razorpay’s terms and conditions and privacy policies. Clients should familiarize themselves with those policies.
Payment Information for Vets: As set out in our Terms of Use, as a condition of PetSeva enabling payment processing services through Razorpay, you agree to provide PetSeva accurate and complete information about you and your business, and you authorize PetSeva to share it and transaction information related to your use of the payment processing services provided by Razorpay, with Razorpay.
c. Technical Information Collected by Automated Means
In addition to the above information provided to us directly by you, we may also collect the following information that is automatically generated by your use of the Site (“Technical Information”). Technical Information is generally non-identifying, but if we associate it with you as an identifiable person, we will treat it as Personal Information in accordance with this Privacy Policy.
- Log Files: Log files make a record of each visit to our Site and log a number of details, including: your operating system; the date, time and duration of the visit; the pages and documents accessed; and the previous site accessed by you (such as, the search engine that referred you to our Site). Such information is collected for aggregated statistical purposes only, such as to track the number of visits to our Site, the number of views to particular pages, time-based traffic patterns, and the proportion of visitors using certain devices. PetSeva will not make any attempt to identify users according to their browsing activity through such records.
- Device Identifiers: A device identifier, such as an IP address, is a distinctive number associated with a device. We may use your device identifier to identify you when you visit our Site to determine repeat visitors and detect and prevent fraudulent activity. By using device identifiers to approximate geographic location (to a city level), we can determine your approximate time zone, and better understand the locations of our customer base.
- Cookies: Cookies are small text files stored on your computer that identify your IP address to our computers each time you visit our Site. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them). We may use cookies to collect and store certain information that details your preferences, in order to facilitate a more personalized browsing experience. We may also use cookies to collect aggregated statistical information, similar to that collected through log files. You can choose to disable or block cookies on your browser, as described below under the heading “Your Privacy Preferences”.
- Web Beacons: We may use web beacons, also known as pixel tags, clear GIFs or other similar technologies in connection with some of our Site pages, social media pages and HTML-formatted email messages to, among other things, track the actions of users and email recipients, measure the success of our marketing campaigns, and compile statistics about our Site and social media usage and email response rates. These technologies usually work in conjunction with cookies. If you do not want your cookie information to be associated with your visits to these pages, you can disable or block cookies as noted below under the heading “Your Privacy Preferences”. If you turn off cookies, web beacons (or similar technologies) will still detect visits to these pages, but the notices they generate cannot be associated with other cookie information and are disregarded.
- Analytics: PetSeva uses analytical tools to provide statistics about the visitors to our Site. These analytics tracks and analyzes non-personally identifiable statistical information, including, without limitation, search engines, display advertising, pay-per-click networks, email marketing and digital collateral such as links within PDF documents.
- Geo-location: If you have activated the GPS location feature on your mobile device or gadgets, if you permit us to identify your location when using our website, we will have access to your location in order to match Clients with eligible veterinarians in the closest eligible locale.
2. What do we do with Your Information
Personal Information - PetSeva generally collects and uses your Personal Information for the following purposes: to register and set-up your account on our Site; to best match Clients with Vets in order to provide Vets appointments, consultations and other veterinary services for their Pets; for administration, billing, accounting and collection of fees owing to us for our services; to respond to your inquiries and provide you with customer support at your request; to send you marketing communications with your express or implied consent, as permitted by applicable law; to prevent prohibited or illegal activities, protect against fraud and enforce our Terms of Use; and to fulfil other purposes disclosed at the time you provide us with your Personal Information or which are reasonably necessary to provide products and/or services requested by you.
Technical Information - We use Technical information as described below: to monitor and analyze usage of our Site and identify trends in order to improve our Site; to tailor content on the Site to your interests; and to send you advertisements from third parties targeted to your interests. To opt-out of receiving targeted advertising, please follow the steps in the section below titled “Your Privacy Preferences”.
3. Information Disclosure
PetSeva does not trade or sell Personal Information to others. As described in greater detail below, PetSeva may generally disclose Personal Information to respond to legal requirements, enforce our policies, respond to claims that content violates the rights of others, or protect anyone’s rights, property, or safety. Such information will be disclosed in accordance with applicable law.
Third Party Service Providers: PetSeva may from time to time disclose Personal Information about users to third parties who provide services to PetSeva (“Third Party Service Providers”), including, but not limited to, our web development teams/designers and our email marketing providers. We will limit this disclosure to only the Personal Information that is reasonably necessary for the purpose or service for which the Third Party Service Provider is engaged. We will use contractual and other means to provide a comparable level of protection while the information is being processed by these Third Party Service Providers, including limiting such providers to using your Personal Information solely to provide PetSeva with the specific service for which they were engaged, and for no other purpose.
Law Enforcement: We may share your Personal Information with law enforcement, national security agencies or other governmental officials, as required or permitted by law, such as in response to a court order or a verified request relating to a criminal investigation or alleged illegal activity.
Sale or Business Transaction: Subject to applicable law, we may share or transfer your Personal Information where reasonably required in the context of a prospective or completed sale, merger, amalgamation or other business transaction involving all or part of our business. In any such case, the recipient parties will be contractually required to keep the information confidential and use it only for the purposes of the transaction, or proposed transaction, in question. In the event a business transaction is concluded, assignees or successors of PetSeva or our business or assets may use and disclose Personal Information only for the purposes as set out this Privacy Policy, unless further consent is obtained from you.
Technical Information: As described above, we share your Technical Information with the Google Analytics or any other analytical platform, to help us understand how you use our Site so that we can enhance your user experience. We may also share your Technical Information with third parties, which will allow those third parties to send you advertisements targeted to your interests.
Aggregated, Anonymous Demographic Information: PetSeva may share with third parties aggregated, anonymous demographic information, which cannot reasonably be used or linked to any Personal Information to identify any individual person.
4. Personal Information of Minors
We do not knowingly collect Personal Information of minors; however, we cannot always determine the age of persons who access and use our Site. If a minor (as defined by applicable law) provides us with his/her data without parental or guardian consent, we encourage the parent or legal guardian to contact us to have this information removed from our records.
5. Processing, Retention and Storage of Personal Information
We will retain your Personal Information for only so long as is necessary to fulfil the purposes for which it was collected, and for such periods of time as may be required to comply with applicable law.
When your Personal Information is no longer required, we will make all reasonable efforts to ensure all electronic and hard copies of such information are securely destroyed or de-identified. However, where your information has been provided to third parties for certain purposes, such as payment processing, those third parties, such as payment processors and financial institutions, may retain the information according to their own retention and privacy policies.
Your Personal Information may be stored or processed by PetSeva or Third Party Service Providers outside of your jurisdiction of residence, including in India or any other foreign jurisdiction outside India. When this occurs, your Personal Information may be accessible without notice to you by the courts, law enforcement and national security authorities of that jurisdiction.
6. Data processing, retention and storage
We take all reasonable measures designed to safeguard your Personal Information against unauthorized access, use, disclosure, copying or modification. Such measures, which may necessarily evolve over time as the availability and effectiveness of methods vary, include physical, organizational and technological safeguards, such as:
- restricting access to Personal Information to employees and Third Party Service Providers who need such information for a legitimate business purpose, and who are required to abide by this Privacy Policy and PetSeva’s internal privacy and security practices;
- restricting access to our systems, accounts and electronic databases or other electronic formats that may contain Personal Information through password protection and internal security policies; and
- implementing technical security measures such as firewall technology, anti-malware screening and data encryption technology.
While PetSeva employs advanced data encryption technology when interfacing with our users, Third Party Service Providers and other partners, you should be aware that there is a residual risk in transmitting any data electronically. Despite our efforts, no security measures are perfect or impenetrable and no method of data transmission can be guaranteed against any interception or other type of misuse. This risk is inherent in all Internet dealings.
7. Your Privacy Rights
Where you have provided your consent to the collection, use or disclosure of your Personal Information, you may have the legal right to withdraw your consent under certain circumstances by contacting us as set out below under the “Contact Us” heading.
We will take all reasonable steps to ensure that all Personal Information we collect, use or disclose is accurate, complete and up-to-date. Please contact us if your Personal Information changes or if you believe the information we have about you is not accurate or complete.
Subject to applicable privacy laws, we will, on request, provide you with reasonable opportunity to access the Personal Information about you that we retain, and, as appropriate, have it corrected or updated. All such requests must be received in writing. We will make the information available within a 30-day time frame, or provide written notice of extension, where additional time is required to fulfil the request.
Please note that your right to access your Personal Information may be limited by applicable privacy laws. In order to verify your identity, we may also request that you provide certain Personal Information to us to match against our records. The Site may contain links to other third party platforms. While we try to link only to platforms that share our high standards and respect for privacy, please understand that we are not responsible for the content of, or the privacy practices employed by other platforms. We encourage you to review the privacy policies of each platform you visit.
8. Your Privacy Preferences
If you are receiving our marketing communications, you may unsubscribe at any time by clicking on the “unsubscribe” option in any marketing email or text you receive or by contacting us as set out below under the “Contact Us” heading. Please note that if you unsubscribe from marketing communications, we may still send you transactional emails or emails about your use of our Site.
You can disable or block cookies by following the instructions on your web browser. While you do not need to enable cookies to visit our Site, certain features of our Site depend on the use of cookies. Accordingly, if you choose to block cookies you may not be able to use those features or may lose preferences based on those cookies.
If you prefer not to receive targeted advertising, you can opt-out of some network advertising programs that use your information. Please note that even if you choose to opt-out of targeted advertising, you will still see advertisements while you are browsing online. However, the advertisements you see may be less relevant to you and your interests.
9. Changes to this Privacy Policy
We may amend this Privacy Policy from time to time as our business evolves, in response to legal developments, as new technologies become available, or as we introduce new features, products or services.
When we make changes to this Privacy Policy we will revise the “Last Updated” date at the top of the policy. You should check back here periodically to find out if any changes have been made to this Privacy Policy. If we make substantial changes we will, as appropriate, prominently post these changes to our Site and notify registered users of the Site.
If you disagree with any change to the Privacy Policy, please refrain from using our Site or otherwise providing us with your Personal Information. By continuing to use our Site or by providing us with Personal Information after we post or communicate a change to the Privacy Policy, you signify your consent to the revised terms of the Privacy Policy.
10. Cookie Policy
"Cookies" are text-only pieces of information that a website transfers to an individual’s hard drive or other website-browsing equipment for record-keeping purposes. Cookies allow the Site to remember important information that will make your use of the site more convenient. A cookie will typically contain the name of the domain from which the cookie has come, the "lifetime" of the cookie, and a randomly generated unique number or other value. Certain cookies will be used on the Site regardless of whether you are logged in to your account or not. Session Cookies are temporary cookies that remain in the cookie file of your browser until you leave the Site. Persistent Cookies remain in the cookie file of your browser for much longer (though how long will depend on the lifetime of the specific cookie). When we use session cookies to track the total number of visitors to our Site, this is done on an anonymous aggregate basis (as cookies do not in themselves carry any personal data). We may also employ cookies so that we remember your computer when it is used to return to the Site to help customize your PetSeva web experience. We may associate personal information with a cookie file in those instances.
a. How PetSeva uses Cookies
Like most websites, we use cookies for a variety of purposes in order to improve your online experience, for analytics and for marketing, but specifically we use Cookies on the Site for the following purposes:
- Analytical Purposes: We use cookies to analyse user activity in order to improve the functionality and user experience of the Site.
- Your Preferences & User Experience: We use cookies to gather certain information about users, such as browser type, server, language preference, and country setting, in order to store user preferences on our Site to make your user experience more consistent and convenient. In addition, we use cookies to maintain your logged in state when you visit our Site repeatedly. We may also use your IP address to determine your geographic location in order to provide you with the most relevant search results.
- Marketing: We use cookies from third-party partners and social networks for marketing purposes. These cookies allow us to display PetSeva promotional material to you on other sites you visit across the Internet. PetSeva may also share information about your behaviour on the Site with third parties (including operators of third-party websites and/or social networking sites) in order to show you targeted advertisements and other content that has been customized for you. We also use cookies to facilitate the PetSeva Targeted Ads Program. In this Program, we use cookies to determine which ads users have seen, and how many times users have seen a particular ad.
- Referral Tracking: We use cookies to associate user activity with the third-party website that referred the user to our Site, or to associate user activity that PetSeva referred to a third-party website. These third-party partner websites receive credit for the activity of users they refer to our Site, or give PetSeva credit for the activity of users referred to such third-party websites. We do not share any personal information or information about individual user activities with these partner entities. We also use cookies to associate user activity with the email campaign that referred the user to our Site.
- Security Purposes: We use cookies to limit certain types of cyber attacks.
- Testing, Usability, and Performance Improvement Purposes: We use cookies to ensure users receive a consistent user experience while we conduct A/B testing on certain aspects of our Site in order to improve our product offerings. We also use cookies to improve the performance and reliability of our Site.
- Fraud/Spam Prevention: We use cookies during fraud reviews and investigations using our indexes to identify activity related to specific cookies.
You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.
The Cookie Consent Manager can be found in the notification banner and on our website. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.
b. What about other tracking technologies, like web beacons?
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Websites or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
c. Managing Cookies in your Browser
Alternatively, you can use the options in your web browser if you do not wish to receive a cookie or if you wish to set your browser to notify you when you receive a cookie. You can easily delete and manage any cookies that have been installed in the cookie folder of your browser by following the instructions provided by your particular browser manufacturer. You may also consult your mobile device documentation for information on how to disable cookies on your mobile device. If you disable all cookies, you may not be able to take advantage of all the features of this Site.
PetSeva, its partners and service providers may market PetSeva services on another company’s site (e.g., remarketing). In some cases, the content of this type of marketing may be based on cookie information that is captured from browsing behaviour on the PetSeva website. While cookie activity may be tracked from clicking on ads and moving from site to site, as it relates to our marketing campaigns, we do not track or create a profile of a user’s journey based solely on advertising behaviour.
d. Changes To Our Cookie Policy
From time to time, it may be necessary for us to change this cookie policy. We suggest that you check here periodically for any changes.
11. Contact Us
If you would like to exercise your privacy rights or preferences or if you have any questions or complaints about this Privacy Policy, or the manner in which your Personal Information has been collected or handled by PetSeva, please reach us through ‘Contact us’ on our website or by writing email to care@petseva.com.